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ENGL 2021, Business Technical Writing, Winter 2003

Section 2, Monday/Wednesday 11:00 -12:30, SH 275

Instructor Ms. Ansari

 

Office Room: 387 B, Sturm Hall

Office Hours: MW 10 -11.00a & W 1-2.00p

Office Phone: 871-2902

E-Mail:sansari@du.edu

Voice Mail: 871-4395

URL:http://www.du.edu/~sansari

 

Course Objectives:

Business Technical Writing will prepare you to communicate effectively in the business world. We will discuss and practice strategies for creating a variety of documents such as memos, letters, résumés, and reports. We will work on balancing the dry, formulaic aspects of business writing with opportunities for you to bring into play your creativity, personal interests, and individual business talents. Note: Completion of the First-Year English sequence is required for enrolment in this course.

Required Texts:

Business Communication Today, 7th ed. Bovée, Thill, and Schatzman.

What Colour Is Your Parachute? A Practical Manual For Job-Hunters & Career Changers, 2003 ed.  Richard N. Bolles.

Class Websites:

http://www.du.edu/blackboard/

http://myphlip.pearsoncmg.com/indexstudent.cfm

Course Requirements:

A. Reading Assignments: I expect you to complete the readings before the class date on which they are assigned. You might not need to read a whole chapter, but only specific parts of it. Since I am already cutting down on the reading material within a chapter, please do read the assigned pages. I will also encourage you to at least familiarize yourself with the rest of the chapter.

B. In-Class Worksheets and Outlines: To help you to retain the material, I will ask you either to make an outline of the material you’ve read, or to do some in-class exercises.

C. Written Assignments: All work must be your own, generated this quarter (no recycled assignments). Representing another’s words or ideas as your own or not properly citing other’s work is plagiarism; any dishonest or plagiarized work will receive an F. All assignments must be turned in on time, at the beginning of class on the due date. Late papers will affect your final grade. Below is a brief overview of the written work you will do this quarter; each individual assignment will be explained clearly in class -- in discussion and written form.

1)     Memos and Letters: You will write two 1-page memos and two 1 to 2-page letters – some drafts will be done in class. They will deal with internal or external requests, recommendations, complaints and refusals and will be based on real-life situations.

2)     Résumé and Cover Letter: You will compose a résumé or curriculum vitae and a cover letter for a real, advertised job opening. 

3)     Final Project and Presentation: You will prepare an 8 to 10-page report on a country of your choice. The report will focus on the potential of the country as a new market for a specific product.

D. Attendance: Attendance is essential. You are allowed two unexcused absences. Any absences beyond these personal days will adversely affect your final grade.

E. Conferences: To help plan your final project or for any other help in your writing or reading assignments, I will ask you to schedule an appointment with me.

Assignments and Grading

Letters (2)

100 points each

Memos (2)

100 points each

Résumé/Curriculum Vitae

100 points

Cover Letter

100 points

In-class Worksheets, Outlines and Participation

100 points

Final Project 

250 points

Presentation

50 points

 

Schedule of Readings, Assignments and Activities: 

Week 1

Introduction

M 01/06

Course overview, Student Introductions and English Skills Test

W 01/08

Read– Ch.1: “Achieving Success Through Effective Business Communication”: Emphasis pp. 3 – 5; 15-23. Read Bolles – Ch. 7: pp.125-150.

Week 2

The Three-Step Writing Process

M 01/13

Read Ch. 3: “Communicating Interculturally”, pp.52-73.  Read Bolles – Ch. 8: pp. 153 – 175.  Discussion of Final Project & In-class Bolles “Seven Stories” Exercise
OUTLINE NO. 1 ON CH. 3 DUE. 

W 01/15

Read Ch. 4:  “Planning Business Messages”: Emphasis pp.79-85; 92-101. BRING LAPTOP. (In-Class Work Sheet Assignment No. 1 and  Black Board Class and “My Companion Website” Demonstration)

Week 3

The Three-Step Writing Process

M 01/20

Read Ch. 5:  “Writing Business Messages”: Emphasis pp. 107-115; 118-126. Read Bolles – Ch. 9: pp. 177-185   BRING LAPTOP
OUTLINE NO. 2 ON CH. 5 DUE
and Bolles “Seven Stories” Exercise Due

W 01/22

Read Ch. 6 : “Completing Business Messages”: Emphasis pp.141-143;146-151. Skim-Read Bolles “Appendix A”: pp. 335-347
IN-CLASS WORK SHEET NO. 1 DUE

Week 4

Writing Letters, Memos, E-Mail and Other Brief Messages

M 01/27

Read Ch. 7 : “Writing Routine, Good-News, and Good Will Messages”: pp.185-196. Discussion of Memo Format and  (Memo # 1 Assigned)
Bolles “Transferable Skills through Seven Stories” Exercise Due
  

W 01/29

Continue to Read Ch. 7: 197-211. BRING LAPTOP.
OUTLINE NO. 3 ON CH. 7 DUE
   (Bolles “Petal # 1” Assigned – pp.349-352)
MEMO NO. 1 DRAFT DUE    

Week 5

Writing Letters, Memos, E-Mail and Other Brief Messages

M 02/03

Read Ch. 8: “Writing Bad-News Messages”: pp. 227-250.   
BRING LAPTOP (In-Class Work Sheet Assignment No. 2) 

OUTLINE NO. 4 ON CH. 8 DUE
and Bolles “Flower Diagram” Petal # 1Exercise Due
MEMO NO. 1 DUE       
(Memo # 2 Assigned)

W 02/05

Read Ch. 9: “Writing Persuasive Messages”: Emphasis pp. 265-288.
IN-CLASS WORK SHEET NO. 2 DUE  (Letter # 1 Assigned & Petal # 2 – p. 353)
MEMO NO. 2 DUE

Week 6

Planning, Writing, and Completing Reports and Proposals

M 02/10

Read Ch. 12 “Planning Business Rep. and Proposals”:Emphasis:377-378 & 392-399
LETTER # 1 DRAFT DUE
and Bolles “Flower Diagram” Petal # 2 Exercise Due
BRING LAPTOP (In-Class Work Sheet Assignment No. 3)

W 02/12

Read Ch. 13 : “Writing Business Reports and Proposals”: Emphasis: pp. 421-433.
IN-CLASS WORK SHEET NO. 3 DUE
   Bolles Petal # 3 – pp. 354-357 Assigned
LETTER # 1 DUE    (
Letter # 2 Assigned & Final Project Assigned)

Week 7

Planning, Writing, and Completing Reports and Proposals

M 02/17

Read Ch. 14:“Completing Business Reports and Proposals”: pp. 443-478.
BRING LAPTOP (In-Class Work Sheet Assignment No. 4)
LETTER # 2 DUE
and Bolles “Flower Diagram” Petal # 3 Exercise Due

W 02/19

Read Ch. 17 “Writing Résumés and Application Letters”: pp.542-567.
IN-CLASS WORK SHEET NO. 4 DUE
   Bolles Petal # 4 – pp. 357-362 Assigned
Cover Letter and Résumé Assigned

Week 8

Writing Employment Messages & Delivering Oral Presentations

M 02/24

Read Ch. 17 “Writing Résumés and Application Letters”: pp. 568-574. Read Bolles Ch. 9: pp. 195- 220.
BRING LAPTOP (In-Class Work Sheet Assignment No. 5: Final Project Plan)

ROUGH DRAFT OF Résumé DUE
and Bolles “Flower Diagram” Petal # 4 Due

W 02/26

Read Ch. 16 “Enhancing Your Oral Presentation with Electronic Slide Shows”: pp. 517-537.  IN-CLASS WORK SHEET NO. 5 DUE    Petal # 5 – pp. 363-364 Assigned
COVER LETTER and FINAL DRAFT OF Résumé DUE 
(Sign-up for Final Projects)

Week 9

Interviewing for Jobs

M 03/03

Read Ch. 18 “Interviewing for Employment and Following Up”: pp.581-603. Read Bolles – Ch. 9: pp. 185-195 & Ch. 10 “Getting In To Impossible Places”: pp. 223-237.
OUTLINE NO. 5
ON CH. 18 DUE
and Bolles “Flower Diagram” Petal # 5 Due

W 03/05

Read Bolles Ch. 11 “Interviewing Tips For Smarties” pp. 239-276.
Begin of Final Project Presentations
 
ROUGH DRAFT OF FINAL PROJECT DUE

Week 10

Final Projects

M 03/10

Final Project Presentations

W 03/12

Final Project Presentations
FINAL DRAFT OF PROJECT DUE